Online Tips for Small Business Owners

How To Quickly Create a Printable Postcard Using Canva

Some of us are not designers by nature or nurture. Thanks to an online platform called Canva, normal people can create stunning and professional designs for almost any situation. We don't feel that anything can truly replace a human graphic designer, but Canva comes pretty…

Blog Business

Breaking Down a Conversion Driven Shopify Store – Hickies.com

As many of you already know, Printkeg utilizes Shopify for e-commerce for a number of reasons. Over the weekend, I discovered a company, Hickies, that provides a shoelace replacement solution. To my pleasant surprise, Hickies also utilizes Shopify, and their website was so impressive and…

Blog Business

UPS VS USPS – Our Experience with Shipping Companies

In the end, the carriers actually have much in common, but the differences can be quite impactful on the bottom line and the overall customer perception of your business. Our small business has been shipping packages since 2006 (2008 as Printkeg) consisting of tiny envelopes…

Blog Business

Starting an Online Company From Almost Nothing – Our Story

What a ride it's been this past decade. Starting a new business is difficult, time consuming, nerve wrecking and absolutely marvelous. Today, I finally share a long overdue story of how my business partner and I created a fun and profitable online print company known…

Blog Business

SEO Tips Shopify Storeowners Must Know

Before starting Printkeg, I built up a strong history in web development and SEO providing those services to hundreds of clients of my own for most of my adult life. Presently, I still do a little web consulting, but I remain more focused on maintaining…

Blog Business

Dealing With Google’s Penguin Penalty

This is not something I enjoy talking about especially as a prior SEO provider and current online business owner. Like most people, I'm embarrassed and ashamed of some of my past poor decisions but none were more grave for our company than this: Google's algorithm…

Business

Don’t Try These Things If You Want a Raise – From An Employer’s Perspective

While reading an article on CNN today, a title of a footer link caught my attention providing me with an opportunity to write about something not-exactly-so-print related. It read something like "Things Not To Do When Asking for a Raise" reminding me of the dumb…

Business

Taking your business online

It wasn't easy for us. It required about two years of strategy to transform our local, and failing, print shop into a successful online printing company. Besides the usual obstacles like poor cash flow, we faced tough decisions about where our company should go. We were…

Tag: online business