Flyers come in many different sizes, shapes and paper weights these days as designers, marketers and printers have extended their functionality and use. Our company calls small flyers “postcards” since they are generally heavy, and we call leaflets “flyers” since cheaper (in price not quality) lighter weight papers are mostly utilized. But grouped together, flyers actually covers anything as small as 3×4 up to the larger 11×17 and many designers have taken advantage of the versatility.
Our company prints more flyer designs than anything else, and we see a bunch of very cool artwork flow through our doors. Take a look at these creative designs (found at Behance) to inspire your next flyer design hopefully to be printed by our wonderful print staff *wink wink*.
I particularly like the typography in this first flyer design.
An elegant example of smaller 4×3 flyers.
Many flyers are printed on 80#, 100# or 110# cover paper stock which will generally sit like the below material.
Our most popular flyer size is the 11×17 small poster. It is such an inexpensive method of printing small posters for events along with other marketing scenarios.
A rapidly growing phenomenon for flyer printing includes square flyers which work brilliantly for CD covers, CD inserts, Instagram photos and pocket sized marketing cards. They are super cheap and very effective since they are so easy to carry and store.
I simply chose this next flyer set due to the vintage/retro style.
This next design was a great flyer design prototype for businesses marketing multiple services or products.
An example of a 4×6 flyer on heavyweight card stock (which we call a postcard).
Flyers can includes the popular 4×6 postcard, the 8.5×11 leaflet or an 11×17 poster depending on the print company.
Another amazing flyer design on a square canvas.
An example of an 11×17 flyer that can also be considered a small poster.