Compare and Understand Paper Weights and Thickness

June 26, 2017

Paper weight is confusing. Our company describes the paper weights we’ve selected, but different print companies and manufactures often use unfamiliar terminology and support varying paper types and paper weights. How does it all compare to each other? That’s what we will hopefully answer in this article with the below paper comparison chart (as far as thickness […]

Terms You Might Want to Understand When Printing

June 7, 2017

When you first get involved with an online printing company, you might encounter a number of terms you’re unfamiliar with. We’ve listed the most common of the bunch to hopefully take your print understanding to the next level. Typography Typography is the art of displaying textual information and language in a legible and appealing manner. […]

Pros and Cons of Major Digital Ad Networks

May 31, 2017

Ad networks are one of the main channels companies use to increase reach. That said, with so many different ad networks available, it can be tough understanding what benefits each has to offer and which one will work the most in your favor. While there are numerous digital ad networks available, here are some basic pros […]

Business Card Designs Embracing CMYK

April 19, 2017

Who on earth would want ideas for business card designs that encapsulate CMYK? Print companies and graphic designers dedicated to print of course! As a fellow print lover, I bring you the below design ideas I found while searching the interweb. But first, what is CMYK? CMYK (process color, four color) is a subtractive color […]

Funny Pop Culture Birthday Cards on Etsy

April 6, 2017

Lately, we’ve been writing more business oriented articles, so today we wanted to loosen things up a bit. Are you searching for a funny birthday card for a pop culture aficionado? We’ve compiled some birthday cards from incredible Etsy artists that might help.  Enjoy! Dwight Schrute (The Office) Birthday Card This downloadable birthday card of […]

What it Takes to Start Up a New Retail Brick and Mortar Store

April 1, 2017

  Capital First and foremost, starting a new store requires funding. It is hard to say exactly how much funding you will need, but you should plan keeping plenty of capital aside for new products, advertising and unforeseen obstacles. The worst thing you can do is spend most of your capital on initial inventory and […]

Five Marketing Q&A’s For Shopify Storeowners

March 30, 2017

Today, we answered some questions for another blog in hopes to be featured. Many of those questions were centered around Shopify. Here are five of those questions (mostly focused on marketing and sales) that you might find interesting. Also see “How To Improve Cart Abandonment When Using Shopify.” Pop-up ads are a controversial subject: shoppers […]

Practical SEO Tips For Every Busy Small Business Owner

March 17, 2017

I have spent countless hours on SEO (Search Engine Optimization) as a search engine marketer and as a self-interested online businessman. Many critics say SEO is dead, but that just isn’t the case. Every small business person should know that the old techniques of feeding search engines are long gone, but there are practical SEO […]

The Real Scoop on Shopify POS [Review]

February 19, 2017

There are many reviews out there that compare Shopify’s POS to other systems like Square. I personally own and operate two Shopify stores. One of them, Flashback Gear, relies on Shopify’s complete POS system since it is a traditional brick and mortar store and an online company. Why did we pick Shopify POS? Since we […]

How to Create a Brochure that Captures Your Customers’ Attention

December 28, 2016

  Brochures are an effective marketing tool for promoting your business products, announcing new services, and attracting customer attention. While the internet is seemingly taking the place of printed media, there is still space for brochures in advertising your business. To achieve your marketing goals, you must create well-designed brochures that leave a good impression […]