What we’ve learned as a small business that converted a traditional print shop into a 100% online print company called PrintKEG.

How to Overcome A Google Algorithm Penalty

November 19, 2015

Google has been very busy updating algorithms to reward high-quality websites over spammy websites and blackhat SEO. The Penguin, Panda and “Mobile-geddon” algorithm shifts have been the most notorious as of late, and ever since 2013, it seemed that we were a victim experiencing incredibly low search engine rankings. For years, we appeared in the […]

5 Factors to Start a Successful Online Business

November 15, 2015

Back in 2008, we started Printkeg, an online commercial printer, as a way to salvage a failing print shop. A while ago we described our beginnings, so there’s no need to rehash that story again. Now we can explore the five key contributions and factors that we feel helped us create a million dollar online […]

Amazing Tools For Small E-Commerce Business Owners

November 7, 2015

As a small online business owner, there are some nifty tools I depend on to maintain my e-commerce website. As a company owner, I have to worry about everything: marketing, quality control, finances, customer service, SEO and more. As far as running the online side of things, these tools can be extremely helpful. 1. Grammarly […]

How To Quickly Create a Printable Postcard Using Canva

November 4, 2015

Some of us are not designers by nature or nurture. Thanks to an online platform called Canva, normal people can create stunning and professional designs for almost any situation. We don’t feel that anything can truly replace a human graphic designer, but Canva comes pretty close! Today, we demonstrate how to create a well-designed double […]

Breaking Down a Conversion Driven Shopify Store – Hickies.com

October 10, 2015

As many of you already know, Printkeg utilizes Shopify for e-commerce for a number of reasons. Over the weekend, I discovered a company, Hickies, that provides a shoelace replacement solution. To my pleasant surprise, Hickies also utilizes Shopify, and their website was so impressive and inspiring, I just cannot help showing it off to our […]

UPS VS USPS – Our Experience with Shipping Companies

September 18, 2015

Our small business has been shipping packages since 2006 (2008 as Printkeg) consisting of tiny envelopes to multiple gigantic boxes. In the end, the carriers actually have much in common, but the differences can be quite impactful on the bottom line and the overall customer perception of your business. UPS For awhile, we solely relied […]

How To Improve Cart Abandonment When Using Shopify

August 23, 2015

When viewing cart abandonment in the orders area of Shopify, I often cringe because I just can’t help myself from tallying up those “missed” dollars. Cart abandonment is the reality of e-commerce so don’t let it drive you too crazy. Fortunately, we are going to outline and share some effective methods that our company implements […]

Beautiful Newsletter Print Designs for Businesses

August 11, 2015

The world has been overridden with email newsletters as they invasively flood our inboxes. Yes, emails are unquestionably effective, but a well crafted and colorful newsletter can be more engaging and impactful for businesses striving for the attention of customers while building an impressive brand. Here are a few incredible newsletter designs we discovered at […]

Print vs. Web: Let’s Get It Straight! (Infographic)

July 31, 2015

Many people have a hard time understanding the difference between what graphic specifications are ideal for print and what is better suited for the web. We hope the below infographic is helpful. To receive a quality print, it really makes a difference on what color mode you send your file, what resolution the file has, what dimensions […]

Converting RGB to CMYK. What’s The Big Deal? (Infographic)

July 30, 2015

  Many of our customers have a hard time understanding why we cannot print in RGB. In most cases, our print ready templates will automatically convert files from the RGB color mode to the CMYK color mode, and more times than not, the conversion is minimal. However, for photographers and artists who rely on their colors […]